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      • On-ground Marketing
      • Online Marketing
    • The Walking Dead >
      • On-ground Marketing
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      • On-ground Marketing
      • Online Marketing
    • BioShock Infinite
    • MLB Slammin' Sluggers
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YouTube Bumper ads drive incremental reach and frequency, particularly on smartphones

4/26/2016

1 Comment

 
YouTube's adding a new option to help advertisers get their message to consumers — but in a much shorter amount of time than normal. Today the company announced that beginning next month, it'll offer six-second "Bumper" ads that are designed to be a better companion to the shorter video clips that millions of YouTube users are watching on smartphones. Bumper ads are ideal for driving incremental reach and frequency, especially on mobile, where “snackable videos” perform well.

Sample Bumper Ads below:
More info on The Verge
1 Comment
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10/21/2022 06:16:58 am

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    My name is Simon and this is my blog.

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